Madonna Snags VERSACE Spring/Summer 2015 Campaign
Madonna is the new face of Versace. Madge is front and center in the Italian brand’s Spring/Summer 2015 ad spread.
Donatella Versace explained, her reasoning behind choosing the Material Girl. She said, “Madonna says it best herself: She is unapologetic. She is her own woman, a role model who shows other women how we can do what we want, and get what we want, and do so for all of our lives, with no compromise.”
Advertising consultant Lisa Mirchin added, “Once you hit that icon status, it’s not a matter of relevance. Is Marilyn Monroe or Audrey Hepburn relevant? I think so. Madonna is ageless, and so is most fashion. Women are dressing as one age now. The range can go from 20 to whatever nature and physics will allow.”