Rihanna knows how to market a product, as she’s named one of eyeliners from her upcoming line ‘Cuz I’m Black.”

If you’re an avid Rihanna follower, you’re well aware that every now and then RihRih responds to negativity with an epic Clapback.

Back in 2011, a follower wondered why Rihanna’s hair was so “nappy,” to which Rih replied “Cuz I’m Black bitch!!!” Now, Rihanna has opted to use that clapback as a name of one of her eyeliners for her Flyliner line, which hits stores July 6 – minus the bitch reference.